I thought it would be quite nice to do a cute lil #fridayintroductions because I've never done one before ever :o
hello, my name is Effi and I am a freelance creative. after graduating with degrees in Music Business and Fashion Media & Promotion, I started a colourful career journey.
everything I did has led me to this point - freelance fashion styling, designing for a fashion brand, graphic design for a printing agency, managing bands, a LOT of marketing and promotion, starting and branding 2 successful start ups... everything has helped me hone my skills and figure out what I enjoy most.
I have spent about a million hours working out what I want to do, how I want to do it and for whom. plus another million hours on self development and general business shenanigans.
but finally, a breakthrough! huzzah! I'm here, I have my brand, my ideal clients, my ultimate goals and I'm ready to take on the world.
to summarise, I do creative direction (this can include photo/video shoot conceptualisation, location scouting, interior/fashion styling, prop sourcing) mainly for record labels/ music artists and branding/graphic design for small but fun businesses. although I do consider any type of creative project, as long as it's a good match for my style.
sometimes I feel like it would be nice to be told what to do and have less to figure out hahahaaa but 99% of the time I love being in this mixed up, muddled up, colourful world that I've built <3
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www.effisummerscreative.com
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